Latest Publications

 

We're proud to share our articles, conference presentations, and public reports here. Much of the research work we do, however, is proprietary to our clients; we publish only occasional foundation-funded and multi-institution reports. Here are some of the most recent. For older publications, explore the menu at left.

 
 

Conference presentation

Second Annual CASE Social Media Survey - Findings

CASE Summit 2011, Chicago
July 19, 2011

Findings and reflections presented by president Cheryl Slover-Linett at the annual CASE (Council for Advancement and Support of Education) Summit For Advancement Leaders meeting on July 11, 2011 in Chicago. For the second year in a row, we partnered with mStoner and CASE to conduct this study on social media management at thousands of worldwide CASE member colleges and universities.

To read the conference presentation of the second annual survey findings, download pdf »

The summary (topline) report of findings is available here.

Article

Succeeding with Social Media: Lessons From the First Survey of Social Media in Advancement

Slover Linett Issue Paper Series
December 01, 2010

A white paper exploring in more detail the results of a study of how social media is managed by higher education institutions. The study was conducted in early 2010 for CASE (the Council for Advancement and Support of Education) by Slover Linett Strategies in partnership with mStoner. This paper, by Cheryl Slover-Linett and Michael Stoner, builds on the CASE Currents article (see next item) and the initial survey findings they presented to the field in July, 2010. Download pdf »

Article

Social Experiments: Results from CASE's Inaugural Survey of Social Media in Advancement

CASE Currents
December 01, 2010

Cheryl Slover-Linett and Michael Stoner co-authored this discussion of results and implications from our first national study of social media management by colleges and universities. The article appears in the November/December, 2010 issue of Currents, a publication of CASE (the Council for Advancement and Support of Education). See also their whitepaper about the study, which provides additional analysis and case studies. Download pdf »

Report

Front-End Evaluation for a New Learning Center at the National Museum of Natural History

National Museum of Natural History, Smithsonian Institution
October 11, 2010

A report of findings and recommendations from our 2009 exploratory research for the Education and Outreach Department at the National Museum of Natural History, Smithsonian Institution. This two-part study was designed to inform plans for an innovative new learning center being built at the museum. Part one looks qualitatively at visitors’ ideal museum experiences and interest in engaging with this museum’s scientists, collections, and research. Part two reviews a wide range of “peer” institutions and programs in the US and UK to shed light on contemporary modes of public engagement with science and related content. Download pdf »

Conference presentation

First CASE Social Media Survey - Initial Findings

CASE Summit 2010, New York
July 19, 2010

Findings presented by managing partner Cheryl Slover-Linett at the annual CASE (Council for Advancement and Support of Education) Summit For Advancement Leaders meeting on July 19, 2010 in New York City. We partnered with mStoner and CASE to conduct this study on how social media is managed, centralized and funded at the more than 56,000 CASE member colleges and universities worldwide.

To read the conference presentation of initial findings, download pdf »

The summary (topline) report of findings is available here.

Report

MBA Prospects Survey 2010

AIGAC Annual Conference
July 06, 2010

Findings presented at the annual meeting of the Association of International Graduate Admissions Consultants (AIGAC) on June 17, 2010 at MIT's Sloan School of Management. This study is the second wave of an ongoing survey conducted in partnership with AIGAC and led for Slover Linett Strategies by Bill Hayward, the firm's senior associate for higher education. Download pdf »
 

Conference presentation

Turn Your Data into Action - Data Mining Workshop

Arts & Business Council of Chicago
April 08, 2010

Turn Your Data Into Action is the onscreen presentation used by workshop leaders Cheryl Slover-Linett and Chloe Chittick Patton at the March 30, 2010 session, sponsored by the Arts & Business Council of Chicago. It covers which data arts and culture organizations should be collecting, how to conduct basic analyses, and how to link data to new strategies and tactics for audience development.

Download pdf »

 

Article

Thinking About Audience Research? Four Rules for the Perplexed

National Arts Marketing Project (www.artsmarketing.org)
February 12, 2010

This two-part article by Peter Linett was recently published on the website of the National Arts Marketing Project, a unit of Americans for the Arts. It aims to help arts leaders ask the right questions before embarking on a research project.

Read Part 1 or Part 2 on the National Arts Marketing Project website.

Download pdf (single file) »

 

Article

Some Thoughts on the Problems and Possibilities of Museum Books

Curator: The Museum Journal
February 08, 2010

As Peter Linett becomes an associate editor at Curator: The Museum Journal, he looks back on his six years as book review editor and asks why the literature that came across his desk was so often inward and uninspiring.

In addition downloading this article, please consider subscribing to Curator or asking your institution to do so. You can also join the conversation about this and other articles at the journal's community website, www.curatorjournal.org.

Link to article (for those with university/library access) »
Download pdf » 


 


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January 16, 2012 | Peter

In the arts, audience-centered business models start with the art, not the business

 »

In my last post, I asked where the consumers are in the Colorado symphony’s new “customer-driven” business model and promised a few examples of ways arts groups are getting audiences into the picture a little more creatively. It’s about not thinking of them as consumers or audiences in the first place, but as collaborators.

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Have questions?

For more information about any of these publications, email us or call us at 773.348.9200.