Client comments

We asked a few of our education clients to share their thoughts about working with us. (We thank them for the opportunity to post these comments!)

 

"Slover Linett provided us with insightful analysis, objectivity, and an in-depth knowledge of our world, anchored by solid research. Understanding the motivations of our current and potential audiences has been invaluable to us as we create new positioning statements and key messages that highlight the unique attributes of our programming."

Anna Ables
Dir. of Marketing & Public Relations
The Theatre School at DePaul University

“I thought I had learned everything by just attending the focus groups. But your report went much deeper. You really interpreted their comments and gave us valuable recommendations. It was more than the sum of its parts.”

Susan Faraone
Former Associate Vice President, Alumni Relations & Development
The University of Chicago

 


Also check out the comments of some of our museum, performing arts, and other nonprofit clients.

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January 16, 2012 | Peter

In the arts, audience-centered business models start with the art, not the business

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In my last post, I asked where the consumers are in the Colorado symphony’s new “customer-driven” business model and promised a few examples of ways arts groups are getting audiences into the picture a little more creatively. It’s about not thinking of them as consumers or audiences in the first place, but as collaborators.

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