Anne Lee | Slover Linett Strategies

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Associate

Anne Lee manages a wide spectrum of research and evaluation projects at Slover Linett, with a focus on museums and the performing arts. Her rigorous, thoughtful research design and analysis have illuminated programmatic, marketing, development, and audience diversity issues for leading cultural institutions, such as the Seattle Art Museum, Lincoln Park Zoo, Victory Gardens Theater, and New York’s elevated oasis, The High Line.

Experienced in both qualitative and quantitative research methods, Anne is responsible for turning research findings into action-oriented recommendations for our clients. She also moderates focus group discussions and conducts in-depth audience and stakeholder interviews around the US.

Anne joined Slover Linett in 2007 as a research analyst. Previously, she worked in fundraising strategy and constituent research at Grenzebach Glier & Associates, serving leading cultural and educational institutions such as the Sydney Opera House and the University of Pennsylvania.

Anne’s grounding in research methods and analysis dates from her undergraduate training in psychology at the University of Western Ontario. She holds a master’s degree from the University of Chicago’s intensive Master of Arts Program in the Social Sciences (MAPSS).

In the arts, audience-centered business models start with the art, not the business

In my last post, I asked where the consumers are in the Colorado symphony’s new “customer-driven” business model and promised a few examples of ways arts groups are getting audiences into the picture a little more creatively. It’s about not thinking of them as consumers or audiences in the first place, but as collaborators.