Audience research is about looking outward. Once you and your colleagues have internalized the research findings and recommendations, you may find you also need to look inward—at your organization’s vision, brand, strategies, messages, and programmatic offerings.

We help selected clients translate their new understanding of the audience into clear, compelling principles for change. In some cases, that means bringing together a small team of leadership, senior staff, and trustees to a fresh vision for the future. In others, it means brainstorming creative new programming or positioning concepts to test-drive with audiences.

Our planning and consulting services include:

• Facilitating vision and ideation sessions
• Drafting vision, strategy, and branding/positioning statements
• Assistance with goal-setting and defining success metrics
• Developing logic models (what's this?) 
• Innovation consulting
• Ongoing advisory services (e.g., participation on internal planning teams)

Don't see something you need? Let us know and we'll see if we can help — or refer you to one of our trusted partners.